Booking projects · Q3 2026

WordPress, unrecognizable as WordPress.

We build custom themes, fast e-commerce, and the boring-but-critical maintenance that keeps the lights on. No bloated page builders. No "set it and forget it." Just sites that load, convert, and don't break on Tuesday.

98+
Avg PageSpeed score
120ms
Median TTFB, our hosts
0
Sites compromised, 2024–26
Custom themes
WooCommerce
Sage / Genesis
Headless WP
Core Web Vitals
LearnDash
MemberPress
HubSpot · Salesforce
WCAG 2.2
Migrations
Custom themes
WooCommerce
Sage / Genesis
Headless WP
Core Web Vitals
LearnDash
MemberPress
HubSpot · Salesforce
WCAG 2.2
Migrations
01 / what we do

Four pillars. No templates.

Most clients don't want a site — they want a site that doesn't look like every other site in their category. Here's the work that gets them there.

PILLAR 01

Core development
& design

The bread and butter. Custom layouts from scratch, or Sage/Genesis when scaffolding makes sense.

  • T
    Custom theme developmentHand-built blocks, not page-builder spaghetti. Easy to maintain, easy to extend.
  • U
    UI/UX designIntuitive flows that actually convert visitors into customers — measured, not guessed.
  • $
    WooCommerce e-commerceStorefronts, gateways, variable products, subscriptions, and tax math that just works.
  • Landing pagesSingle-purpose pages tuned for ad spend — fast, focused, A/B-ready.
PILLAR 02

Technical maintenance
& care

"Set it and forget it" is how sites get hacked. We run the boring stuff so you can ignore it safely.

  • Security & malware removalWAF, hardening, SSL, and rapid cleanup if you're already compromised.
  • Speed optimizationCore Web Vitals, edge caching, image pipelines, font & JS budgets.
  • Managed backupsOff-site, encrypted, restorable in minutes. Tested monthly — not just scheduled.
  • Software updatesStaging-first plugin/core updates with a tested rollback path.
PILLAR 03

Specialty solutions

Niche work that requires deep expertise — and earns its premium.

  • L
    LMS platformsLearnDash, TutorLMS, Sensei. Cohorts, gradebooks, drip content, certificates.
  • M
    Membership sitesPaywalls, tiers, recurring billing via MemberPress, Paid Memberships Pro, Restrict Content Pro.
  • API integrationsBidirectional sync with Salesforce, HubSpot, NetSuite, Xero — webhooks, queues, retries.
  • Migration servicesSquarespace, Wix, Shopify, or a slow host → high-performance WP. Zero-downtime cutovers.
PILLAR 04

Content & growth

A beautiful site is useless if nobody finds it. We handle the post-launch flywheel.

  • S
    SEO strategyOn-page, schema markup, internal linking, keyword research, technical audits.
  • Content managementEditorial calendars, formatting, image ops, publishing — so your team can stay strategic.
  • A
    Accessibility auditsWCAG 2.2 AA conformance, manual + automated testing, remediation plans.
  • 📊
    Analytics & CROGA4, server-side events, heatmaps, A/B tests — so growth has an evidence trail.
02 / engagement tiers

Match the work
to the stakes.

Every site needs Essential. Most growing companies live in Growth. Advanced is for the ones with a P&L on the line.

Essential

Essential Care

Maintenance & security
$249/ month

For sites that simply must not go down. Backups, updates, uptime, and a human to call when something looks wrong.

  • 24/7 uptime & security monitoring
  • Daily off-site backups, monthly restore tests
  • Staged plugin & core updates
  • Malware scanning & cleanup
  • 2 hours of dev support per month
Keep it running →
Advanced

Advanced Build

Custom dev & e-commerce
Projectfrom $14k

For specific business problems: a new store, an LMS, a migration, a custom integration. Scoped, fixed-bid, shipped.

  • Custom theme & component library
  • WooCommerce builds & subscriptions
  • LMS / membership platforms
  • Salesforce, HubSpot, ERP integrations
  • Migration with zero-downtime cutover
Scope a project →
03 / how we work

A short loop,
tight by design.

Four phases. Every one ends with something you can click, read, or measure. No black-box months.

01

Audit

20-minute call, then a written audit covering performance, security, SEO, and conversion friction.

02

Scope

Fixed-bid statement of work with deliverables, milestones, and a launch date — before you sign anything.

03

Build

Weekly demo on staging. Slack channel, not a ticket queue. Code in your repo from day one.

04

Launch & care

Zero-downtime cutover, then roll straight into a Care plan so the site keeps the gains it made.

04 / the stack

We pick boring tools
that stay boring.

No experimental plugins on production. No abandoned themes. Every tool here has been load-tested on at least five client sites.

WordPress 6.x WooCommerce Sage 10 Genesis ACF Pro Gutenberg blocks LearnDash MemberPress Yoast / RankMath Cloudflare Kinsta · WP Engine Wordfence Tailwind CSS Alpine.js PHP 8.3 MySQL 8 GitHub Actions Bedrock
05 / next step

Tell us what's broken.
We'll tell you what it'll take.

Free 20-minute audit. We'll dig into your current site, flag the biggest performance and security wins, and only quote work if it makes sense.